PayPal and Developer Applications
PayPal is planning on opening in applications for later this year. This will give a place for developers that can sell some of their latest applications for cell phone users. PayPal does not want to get into the developing business, but they want to provide a platform that developers can present some of their applications to users as well as merchants. This is something similar to what eBay did last year when they offered a variety of merchant tools in its selling manager suite and opening up to external developers and their applications. This could be great news for Nexus One unlocked mobile phone users.
PayPal launched its payments platform last year, which enabled developers to use their variety of payment tools. PayPal seem to be satisfied with how they were able to have developer’s link into their payment processes through external sites that are now looking to include those on their internal sites. This all came out during a recent developers conference in Florida. During the presentation PayPal officials showed how by simply using a button purchases could be made, quite simply.
By allowing the developers to include the PayPal payment process inside the application will streamline the process as opposed to now when you have to exit a particular application and then enter the PayPal site to complete your transaction. There seems be a huge rush from many other folks such as Google and Amazon.com to be able to offer some of the similar online applications for payments. They will be doing some testing of this through their mobile payments library, which will enable developers to use the PayPal application integrated into their software. This will initially be for iPhone apps, but they are hoping to quickly expand to other smart phones.